Dating

2,603 Member-Area Clicks. 176 Conversions. $8.85 eCPA on Tabs.

$8.85eCPA (Tabs)

176Conversions

10.13%CR (Tabs)

$16.18eCPA (300x250)

Logged-in US dating users, reached inside dating member areas. Over 61 days, a dating-tab zone and two 300x250 zones produced 176 conversions on $2,401.04, tracked in Vrumeads.

TL;DR: US dating member-area traffic results

US dating member-area traffic produced 176 conversions from 2,603 clicks between Aug 23 and Oct 22 2026. Dating-tab zone 3034 converted at 10.13% for $8.85 eCPA, while 300x250 zones 3534 + 3408 converted at 5.75% for $16.18 eCPA, on prepaid CPC/CPM. All conversions were tracked in Vrumeads (network-side, not advertiser-reported), USD as reported.

Key stats
GEO	United States
Zone	3034, 3534, 3408
Format	Dating tab (zone 3034) and 300x250 display (zones 3534, 3408)
Pricing	Prepaid CPC/CPM
Period	Aug 23 – Oct 22 2026 (61 days)
Conversions	176
Clicks	2,603
CR — Tab Zone 3034	10.13%
eCPA — Tab Zone 3034	$8.85
CR — 300x250 (3534 + 3408)	5.75%
eCPA — 300x250 (3534 + 3408)	$16.18
Tracking	Tracked in Vrumeads

What was the challenge buying US dating member-area traffic?

Member-area traffic reaches users already logged in to a dating site — but formats behave differently. The question: which placement converts cheapest in the US, a dating tab or a 300x250 banner?

How was the US dating campaign set up?

Traffic type: Dating member-area inventory: dating tab (zone 3034) and 300x250 display (zones 3534, 3408)
GEO: United States
Pricing: Prepaid CPC/CPM
Tracking: Conversions tracked in Vrumeads (network-side, not advertiser-reported)
Period: Aug 23 – Oct 22 2026 (61 days)

Performance Data · Tracked in Vrumeads

What eCPA and conversion rate does US dating member-area traffic get?

176Conversions

2,603Clicks

10.13%CR — Tab Zone 3034

$8.85eCPA — Tab Zone 3034

5.75%CR — 300x250 (3534 + 3408)

$16.18eCPA — 300x250 (3534 + 3408)

Tab zone 3034: 602 clicks, $540.14, 61 conversions — 10.13% CR, $8.85 eCPA
300x250 zones 3534 + 3408: 2,001 clicks, $1,860.90, 115 conversions — 5.75% CR, $16.18 eCPA
Zone 3534 alone: 791 clicks, 63 conversions, $14.98 eCPA. Zone 3408: 1,210 clicks, 52 conversions, $17.64 eCPA
Combined: 2,603 clicks, $2,401.04, 176 conversions — $13.64 blended eCPA

What should dating advertisers buying US traffic take away?

1Tabs converted at nearly 2x the 300x250 rate (10.13% vs 5.75%) at about half the eCPA
2300x250 gives you more volume — 3.3x the clicks of the tab zone in the same window
3Member-area inventory is available as 300x250, 300x100 and 900x250 display, email-passing and direct link — test formats side by side and cut by zone

US dating traffic: frequently asked questions

What is member-area traffic?

Placements inside dating sites' logged-in member areas — dating tabs and display banners seen by signed-in users.

Are these advertiser-reported numbers?

No. These are conversions tracked in Vrumeads per zone, US, Aug 23 – Oct 22 2026, USD as reported in the panel.

Can I buy it on CPA?

No. All Vrume campaigns are prepaid CPC or CPM. You see results by GEO, zone and sub-ID.

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